Examples of follow areas for environmental graphic designers are wayfinding , placemaking , branded environments, exhibitions and museum displays, public installations and digital environments.
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Samuel Weidmann 1984 is a graphic designer primarily based in Zurich, Switzerland running his personal design studio since 2012. Notable names in mid-century modern design embrace Adrian Frutiger , designer of the typefaces Univers and Frutiger ; Paul Rand , who took the rules of the Bauhaus and applied them to fashionable promoting and emblem design, serving to to create a uniquely American method to European minimalism whereas turning into one of the principal pioneers of the subset of graphic design known as corporate identification ; Alex Steinweiss , credited with the invention of the album cover; and Josef Müller-Brockmann , who designed posters in a severe yet accessible manner typical of the Fifties and 1970s era.
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